The anatomy website has been insisting on making original content, but it has never been up.
Generally, people who do website optimization know the principle of "internal links are kings, external links are kings", but in the past two years, search engines have begun to pay attention to the internal construction of the website. When webmasters update articles to the website, they will do their best to make the original website original, so that the website can be ranked on the Baidu homepage. Some friends will think that the website's articles are highly original, so the weight of the website will definitely be high in the future. So the question is, many websites are original in their content, but they do not have rankings and weights. Why is this?
Therefore, original articles must meet the theme of your website. If only a few articles do not match the theme of the website occasionally, it will not harm the website, but it will not help.
Reason 2: The original article content is not sufficient and the user experience is poor
This is reflected in the word count and content composition form. Some people only write three or four hundred words when writing articles. Even if they are original, such articles may not be ranked on the homepage. Compared with the first-ranked articles, the frequency and density of words cannot be compared. Although search engines are very smart, they are a program after all, and their judgment on articles is based on the analysis of keywords.
Regarding the composition and form of content, it is the most basic to combine pictures and texts, but at work, I still find that some people just write a bunch of text and put it on the website. The bounce rate of such articles is definitely very high. Even if they can be ranked, they will come down soon. Coupled with pictures can greatly increase the user experience and improve user stickiness.
Some websites have long started making videos, and netizens are increasingly liking this search experience. +It is a trend to combine pictures and texts. By doing a good job in content and improving user experience, the website’s ranking will definitely be up.
Reason 3: The article does not meet user needs
This reason is actually similar to the reason, that is, it is because it does not use the words in the vocabulary to write articles that meet user needs. For example, the user searches for the price of a certain product, but the search results show a bunch of information related to product specifications and parameters, which obviously does not meet the needs of users. In this case, if you can write a very detailed article about product price, I believe that the ranking of this article will definitely be up soon, and you don’t even need to do external links, because the current search engines have density and word frequency. (TF)The calculation is already very advanced.

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