What are the methods for optimizing keyword layout in website construction
What are the methods of keyword optimization layout in website construction? What are the methods of keyword optimization layout in website construction? Tongxin Chengdu Website Company helps you understand what are the methods of keyword optimization layout in website construction?.
One of the goals of website construction is to obtain effective traffic. To enable netizens to understand and understand a website, it is impossible without effective optimization and promotion.The core of website optimization is“Website design for search engines”, the more pages indexed by search engines, the greater the probability that users will find with different keywords. If the website is optimized properly and the higher the ranking obtained in the search engine, the more traffic the website will come from the search engine.
1. Layout skills for important keywords
When considering the specific layout of keywords, some details need to be paid attention to. After all, keyword layout determines whether the execution of optimization work will be effective in the future. Therefore,SEOerLet's take a look at it obediently!Don’t target too many keywords on each page, but preferably two or three, so that you can focus on the page editing process and not just pile up keywords.
2. Structural distribution
To optimize keywords, we must definitely look at the overall website structure.First of all, the weight of the homepage is large.Column page, article page.Of course, it is impossible to put all the so-called keywords on the homepage, so the reasonable layout of the keywords in the entire site should be similar to a pyramid shape.The core keywords are in high structure.Generally, two or three are good, so use the home page to optimize these keywords;The keywords at the second level are equivalent to the tower body part, and the number must be more than the core keywords. You can put them in the first level classification.(Or channel, column, etc.)On the page, the secondary keywords also need to be optimized.A lot of long-tail keywords cannot be ignored.
3. High-quality articles are needed
High-quality articles are indispensable, high-quality original soft articles, and searches are constantly updating algorithms.Constantly judge articles, especially if you like some very novel articles.
4. Grouping keywords is conducive to optimization execution
Although when studying keywords, all webmasters will choose keywords related to the site and add pages, there are still certain differences in the classification of many keywords.Faced with this situation, the actual operation is to logically group many keywords, and each group corresponds to a classification.
5. Make a table and record keywords–URLCorresponding situation
After grouping and layout the keywords,SEOThe department will search the keywords and the targetURlList the situations in table form to share.For website editors, this form can be targeted when organizing content and internal links. Unlike before, some contents are repeated and are still being published.Such site content is highly repetitive, search engines don't like it!
6. Keyword positioning with fixed traffic
For website construction, the keywords with fixed traffic are crucial.Judging from some Baidu data visited, users or consumers who browse often have some fixed browsing interests and preferences.In the process of determining the website construction plan, it is best to consider the proportion of men and women in various industries, which can involve specific geographical distribution, occupational distribution and age distribution.Because these are common keyword search options and natural keywords that users are more familiar with, these original traffic searches cannot be ignored in the process of how to build a website.
Core words--As the name suggests, it is the core of the entire website. The content and theme of the entire website should be based on core words.The core word is the common part abstracted from a series of tags you want your customers to know.Since it is an abstracted public part of a series of keywords, the core words are often shorter and may only be3～6Composition of Chinese characters.Since the core words are short, to some extent, the core words are also difficult words in the entire optimization keyword.
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