What should be paid attention to in-site optimization of foreign trade websites
existForeign trade website constructionThere is a very important task in the process, that is, to do on-site optimization of foreign trade websites, which is coordinated by website construction programmers SEO Optimization engineers do it.Today, foreign trade talks about the things that need to be paid attention to when optimizing the site of foreign trade websites.
1. Meta Title Reasonable layout: a. The number of characters is controlled within 70; b. Punctuation marks are counted, and spaces are required after commas; c. It is recommended that the first letter be capitalized; d. Contain the most important keywords on your website, and avoid more than three repetitions of words; e. Make sure that each page is unique and different Title;f. The words are spelled correctly.
2. Meta Description Reasonable layout: a. Make sure that each page is unique and different description;b. The words are spelled correctly; c. It is recommended to control the number of characters between 70 and 160; d. Concise and concise sentences; e. Includes the most core keywords; f. Good descriptions as potential ads allow visitors to enter your website carefully.
3. URL Address optimization: url Rewriting is very important. It is best to include the most important keywords in the page, which not only makes it easier for visitors to understand the content of your website, but also allows search engines to better analyze your website.
4. Image optimization (Naming of pictures, alt Label):
a. All pictures on the website correspond to independent alt Label;
b. The pictures can be uploaded again and remain updated;
c. It is best to match the image name with the corresponding keyword and content;
d. Avoid pictures title, name and alt Tag-like content;
e.alt Combining keywords and image content based on the importance of your website content, it facilitates search engines to better analyze your website content;
f. Try to choose jpg Format;
g. Image size optimization to improve loading speed.
5. Repeat content check: Repeat content will cause the website to be google Downgrading is very unfavorable to ranking.
6. H Reasonable layout of labels: It should be used reasonably according to the importance of your website content H1 H2 H3 Tags to facilitate search engines to better analyze your website content.
7. Website coding (Encoding):Specify the encoding of your website to prevent garbled code from appearing when accessing your website with different browsers.
8. domain name www Jump: Redirect requests from non-preferred domains are very important because search engines will consider them to be included www and not included www The URL is different websites.
9. Sitemap xml and html: Sitemap listed url It can contain additional information, such as the latest updates of your website, update frequency, important pages, etc., which can help search engines crawl your website more intelligently.
10. robots File optimization: Robots.txt Files can restrict search engines from crawling specific directories, preventing crawling some unnecessary content from affecting optimization. robots.txt The file can also be specified xml Location of sitemap file.
11. table Form Check: Web Page html The code contains table The code will slow down the page loading time. When using a table, the browser needs to find the end of the table before displaying the page content, so it will increase the page loading time.
12. Site link anchor text: Site anchor text helps to reflect important keywords and add coreKeyword ranking。
13. Breadcrumb navigation: conducive to the construction of internal links of the website, Google Spider crawls the website, reduces the bounce rate, and provides a quick entry to return to all levels, which facilitates user operations and improves user experience.
The above are website construction, website design, website production and development, high-end website design,Website construction companySuyou Network ( www.suyouweb.com) Compiled by the editor.

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