how should the keyword layout be set in website construction?
whether it is our personal website construction or enterprise official website construction, in the code title label, alt tags, links, headings、 it is crucial to make the rational layout of keywords in the text subject and other places. this directly affects the subsequent website promotion optimization.
tags are the best place to place the most important search keywords on a web page. exist title in the tag, the layout of keywords is very important. the most important keywords should be placed on the web page title the beginning of the label. if all keywords are added, title there are keywords piled up in the tag (keyword stuffing)danger.
keywords are not limited to single words, but should also include phrases and phrases.
we know that searching information in search engines is achieved by entering keywords. so as its name suggests, keywords are indeed very critical. it is the most basic and important step in the entire website login process and is the basis for us to optimize the web page, so it is not too much to emphasize its importance. however, determining keywords is not an easy task. many factors need to be considered, such as keywords must be related to your website content, how to combine and arrange words, whether they meet the requirements of search tools, try to avoid using popular keywords, etc. therefore, choosing the right keywords will definitely take some time.
so how can you find the keywords that suit you best? first, carefully understand the psychology of your potential customers, rack your brains to imagine the keywords they are most likely to use when querying information about you, and record these words one by one. don’t worry about the listing of too many keywords. on the contrary, the more keywords you find, the greater the user coverage, and the more likely it is to select the best keywords from them.
we often hear examples of this: a company's website ranks in the top 20 on search engines, and its business volume has soared to 10 times. another company also ranked in the top 20, but its business volume has not changed at all. what makes such a big difference? the reason is that the previous company chose the right keywords, while the latter made a fatal mistake in this regard. this example shows how important it is to choose the correct keywords to the success or failure of corporate website marketing.
web page optimization is just a preliminary preparation for logging in to search engines. in the end, we must submit the optimized website to search engines, which is also a very important part of website construction.
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