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What are the methods to improve the optimization ranking of website development?

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I believe that although many companies have built websites, the overall website has no traffic, which has become a headache for companies. After all, websites that have spent money on have no effect, which is equivalent to spending money on them without much value. The value of the website is reflected in customer acquisition and brand building. What methods can be improved in these two values?That is to optimize the ranking of website development.


Website development


Here are some ways to improve the optimization ranking of website development:

Method 1. Analyze competitors and markets

Market competition analysis is an important part when performing website optimization.Because through this process, companies can judge the current level of their website and can clearly understand which keywords can make the website have rankings.Enterprises can analyze and optimize the keywords used by competitors, and then perform detailed screening and analysis.

That is to say, look at what keywords and promotion directions the competitors are doing, and make a general understanding. Market analysis is to better grasp the needs of users and make the website the first choice for customers.

Method 2: Keyword selection

The most important thing is to formulate keywords. After all, customers find what they want to know by searching for keywords. The formulation of keywords can be mainly based on brands, corporate products and Baidu index words. The higher the index, the better the traffic you can get.It is also necessary to select appropriate keywords based on product content and user search habits, and select keywords with large traffic and high conversion rate.

Method 3: Website architecture optimization

include TITLE Optimization; website content page keywords Optimization (including channels, lists, topics, content pages), etc.; picture and picture optimization; list page optimization; frame JS Application, paging, navigation.

Method 4: Optimization of web keyword density

The density of keywords can reflect the correlation between the website and the keywords, so the higher the correlation, the more it can be displayed, so that customers can search for keywords and display their own websites. However, there are requirements for the density of keywords, which are generally more friendly between 2% and 8%. In fact, as long as the keywords appear naturally, it is better to be more friendly to search engines.

Method 5: Creation of high-quality content

When updating the website content, you must learn to insert pictures and anchor text, so that you can guide the spider to crawl to other pages. While increasing the crawl rate, you can also increase the overall weight of the website. It is worth noting that you must make original articles to be displayed with high rankings.

The above five methods can help you get high rankings when building a website, but it does not mean that it can be achieved completely. To truly achieve high rankings, it takes time and energy to improve the website bit by bit.

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