How do search engines judge the quality of website external links
Website external linkConstruction is a very important link in website optimization, especially for corporate website optimization. Because large websites have the advantage of inclusion, as long as the website structure is reasonable and the internal link is perfect, it will have a good ranking. Small business Website includedLimited, the effect of the internal link cannot be supportedKeyword ranking，Only rely on external links to vote. However, after Baidu Green Ivy algorithm was updated, it put forward higher requirements for external links. The focus of external links has returned from quantity to quality. How does Baidu determine whether external links are high-quality external links?
one,Website external linkExtensiveness
For Baidu, the wider the external links are, the more it means that this is a recommended link made by the user to the website, thereby effectively increasing the weight. 10 different Website external linkThe 10 external links for optimizing site voting and the same website are much more valuable to the website weight. And if you post too many links on the same website, if the account is blocked, a large number of external links will be lost. The fluctuations in the external links will cause the website's ranking to fluctuate greatly and may even be punished. Good Mong Kok Chongqing Network Company recommends widespread distribution of external links, forums, blogs, classified information, B2B Stores, website navigation, category directories, etc., are very beneficial to the long-term development of the website.
two,Website external linkRelevance
Only relevant external links can bring a better user experience to website visitors and give users high-quality recommendations. What are correlation external links? If a financial forum publishes external links for website building, it cannot be a relevant external link. go A5 Webmaster websites and laggards publish industry information and leave a link to a corporate website, which cannot be a relevant external link.
three,Website external linkArticle quality
The quality of articles published on external links is also a very important factor in external link quality. The external link article published has high quality, which is higher than the weight given by Baidu, and the external link gives the website a high voting weight. And high-quality articles will be widely disseminated and may get more external links.
Four,Website external linkStability
The longer the external link exists, the more you repeatedly crawl and calculate the import weights obtained will also increase over time. When looking for external link resources, we must consider many aspects. If it is an external link resource that can post external links but deletes posts quickly, we should try to use as little as possible. Friendly links are also very important external links. Friendly links are relatively easy to control. Check the situation of friendly links more often, whether the other party unilaterally cancels the friendly links, etc.
There are not many skills in building high-quality external links, so it is enough to do the above 4 points well.
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TAG Label:Website external link
