Make your SEO 3 Tips to Get Quick Results
We all want to increase our sales, increase engagement, and get good results from our website.That's why you're only given a three-step walk. SEO Quick victory to launch your website is the right reason.In this article, I will show you three things you can do now to improve your website for visitors and search engines.
Optimize speed
Whether you are trying to improve your mobile or desktop website, speed is something that always needs to be monitored and improved.These are fast times, and speed is definitely what you want to optimize.
In the simple classification of speed optimization, we have image, browser cache and script optimization. Baidu statistics website speed detection will tell you the specific website score and improvement methods.Another factor that plays a role in speed optimization is the use GZIP Perform compression.But I think it should be enabled by default.Let's take a look at the other three:
Image file size optimization
Optimizing file size can increase your website speed, which is also an image SEO an important part of theSo, let's start from there.There are a few steps you can take to optimize file size:
exist Photoshop（ or any other image editing program you use to optimize the size of the image file.Typically, exporting images at lower quality only solves the problem.I usually check if the quality is reduced to 80 of the original image ％The left and right still give me clear images.Download your favorite app ImageOptim Or use one Web Applications, such as Squoosh Further optimization before uploading your file.Make sure the image size is suitable for the image "space" you reserve for it on the page.Do not add CSS Or other means to 1200 ×400The pixel photos are displayed as 300 ×100Pixel image.Browser cache
Browser cache is the way the browser stores website files, so it does not have to load files from the internet every time you visit another page of the website.An example on our own website is the logo you see at the top of the website.Storing these files obviously saves time.
Optimize script processing
You can load a large number of JavaScript（JS） and cascading style sheet ( CSS） Files to enhance your website, however, all these extra files will only slow down your website.Please ask yourself the following questions to optimize scripts:
Are you sure you need this enhancement? JS and CSS Design and user experience are usually aimed at.In some cases, you just don't need this enhancement.For example, like loading for sliders JS and CSS 。 There are some alternatives to sliders that work better and do not require additional files.Is there a way to reduce the script /File size of style?We have some good guidance on how to achieve this.Simple scripts and convenient websites can help you reduce file sizes, such as by deleting comments.most CMS Platforms all have plugins or extensions that help with this.For example, Magento have Fooman Speedster。 Is it possible to combine many of these scripts into one file?This way, all scripts can be retrieved by just calling the server once.Again, there are some plugins, but if you have a small part JS， Then combine it yourself.certainly, HTTP / 2Some of these optimization practices have been changed.Make sure to test this!Mobile Optimization
Now, focus on mobile SEO The important reason is Baidu's mobile-first index.Recently, Baidu has made adjustments to determine rankings based on the quality of the website's mobile version rather than the desktop version.So let's get that mobile version up and running, right?
Task-based design
Check out your mobile website.Imagine you are a new user of the website.What does this user want to do here and is your website ready?Focus on task-based design.If someone visits a mobile website, they may need an opening time or address.Not long ago, I bought tickets for Disney on my phone.Save a lot of money and don't have to queue up to buy tickets.I did it, walking from the car to the entrance.One needs to be able to complete these basic tasks without any problem.Ask yourself what are the four, or even five main goals of the website visitors and make sure that you can achieve those goals on your mobile site.
Performance-based design
Are you loading any large images on the website?Do people need to scroll through the age to read what you provide?On mobile sites, we want to find what we need and get out as soon as possible - unless it is a news site.Loading time is a factor on mobile websites, especially when mobile connections are usually slower than most desktop connections.Make sure your design and content don't rely too much on large images.Yes, of course, there are exceptions to this rule.If I visit the photographer's website, I can think I have a longer loading time.When visiting such a website, I want clear images and that's what I pay for.Therefore, be sure to optimize your target audience to an acceptable level.
Write wonderful content
This works for both mobile and desktop versions of your website: they require great content.A shortcut to moving content is to add a first paragraph to the pointer on each page.If you tell your visitors what is on the page, they can decide whether to scroll down or not.This is easy to do and will definitely help your visitors experience.
Of course, the content after the first paragraph must be great, too.To solve this problem, you need to do keyword research, build a good website structure and determine the basic content.But you can imagine it's a longer process and we're only talking about the point here.
Provide content in the correct format
There are many ways to provide your content to Baidu, Weibo and your visitors.Your task is to study which format you should choose.Other features can be added to your website via buttons (such as plugins).Let's look at some important issues.
Quick Reading on Baidu: Mini Program
The applet is designed to strip your website onto almost every necessity, giving readers a better mobile experience they can get.If they want to read your article, the applet will give them basic design articles.If you are looking at a product of some kind, the applet will strip many heavy items from the store to provide more concentrated items.Is this a bad thing?I don't think so.There are a variety of ways you can help your visitors get a better experience, thereby increasing their chances of returning to your content and website.With such a focus, it may even increase sales.I recommend reading the applet development guide and preparing your website (if needed).If you use DEDECMS， We can provide plug-ins to help you solve applet problems!
Tell Baidu about your web page content: Schema.org
Will Schema.org Add to your website.picture Open Graph and Schema.org Such structured data can create a convenient website summary for all other websites or search engines that want to use your content. Schema.org Data is one of the main types of structured data. JSON-LD Provides us with a convenient way to add it to our website.
Providing your content in the right format is essential to deliver it to other “places” on the website.Make sure to use it.And, if you are not sure which structured data you should use to optimize the page, please contact our customer service.
Tip: Don't forget the internal link
We've talked about 3 tips, but we want to share another tip with you.Internal links make it easier for users and search engines to understand your website.That's why the correct internal linking strategy can improve your SEO The reason.Improve the internal link structure easily and easily with our internal link suggestions tool, which will provide you with suggestions on relevant internal links on every page or every content!
Summarize
You can make it from many ways SEO Benefit.This post allows you to start winning quickly, thus increasing your chances of ranking higher in search engines.Let's summarize what we're discussing.
First, you can improve site speed by optimizing (image) file size, being proficient in browser caching, and optimizing script processing.Second, it is important to focus on the mobile site by designing tasks and performance based and writing great content for mobile versions.Third, ensure use Open Graph， Make full use of the applet and Schema.org Add to your site to serve content in the correct format.
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