Seven roles of video in web design
Due to the continued popularity of short and medium- and long videos, video content is also more used in web design.For example, many corporate official websites use video as background, such as Suyou Network official website www.suyouweb.com Mini Program Development Official Website www.580jz.net。 Why use videos? Of course, dynamic videos have stronger expressive capabilities and more attractive to users.
So, why is video so important?In our opinion, video content can play the following seven significant roles.
Function 1: Video content attracts attention
Unless you have never heard of TikTok, you probably already know the effect of video content to attract people’s attention on small business websites.
Obviously, people spend more time on TikTok than any app, and if you can take advantage of a small portion of your website traffic, you can reach an amazing number of potential customers.
Embed video content into your small business website design by using code.If you are not a programmer yourself, there are many plugins that can help you do the job.
Function 2: Video content increases the time users spend on the website
Not surprisingly, the conversion rate of companies with teaching video content on the website has increased.So you can see how beneficial the video is on your website.
Simple video presentations of products or services can not only attract customers’ attention, but also encourage them to stay on the website for longer.In doing so, they will browse the rest of the page for more information.
Similarly, customers have also begun to look at the website context, which is believed to make users "more indulge".This is the best way to show how your product or service works and runs without being present in person.This can energize your product and create a new dimension that helps customers feel the need in the process.
Function 3: Video content encourages users to click
Video content at the top of the page helps improve click-through rates..By playing eye-catching videos as the page loads, your customers can immerse themselves in the browsing experience and stay on your website for longer.
Another way is to increase people’s trust and the perceived value of the website by making the website look more formal and trustworthy.
Function 4: More video information
Videos also provide more information than any other form of content.Provides large amounts of lost information only through written text or static images.In fact, a 2-minute video can provide the same amount of information as more than 1,200 texts.
Function 5: The video is fun and fun
Video content is easier to understand than other forms of content because they trigger more feelings and emotions in the audience.They are also more memorable than other forms of content because they create images in the mind.
So, why not inject some fun into your website!Let your content reflect your brand image and create engaging videos that complement the tone of your website for maximum promotion.
Function 6: Everyone can watch videos more conveniently
Whether it is due to language disorders, blindness or reading disorders, not everyone finds reading texts easy online.But with videos, you can create a more personalized and accessible presentation for your products and services.You are creating a multi-sensory experience that allows people to focus on interpreting data in the way they think is easiest.It's very likely that you can improve your conversion rate just for this reason.
Function 7: Video can spread information more effectively
Videos are now considered one of the most important factors that affect whether your content is spreading.In fact, because the video allows for greater memory recollections, those watching the embedded video will somehow share the video with their friends and family.This will bring more sales opportunities by presenting your product or service on your homepage.
To sum up, videos not only let your customers know you more, but also make it easier for them to feel that they know who you are and what your motivation is.Videos help break the barriers and show people that you are like them, which is a huge comfort for a world farther than ever before.
The above is the "Seven Functions of Videos in Web Design" shared by Suyou Network and everyone. Thank you very much for your patience to read this article. We will provide you with more information on reference, use or learning and communication.We can also provide you with:Enterprise website construction, website imitation, website copying, imitation site, foreign trade website construction, foreign trade website construction, company official website productionFor services, our company serves customers with the service concept of "integrity, professionalism, pragmatism and innovation".If you need cooperation, please scan the code to consult, and we will serve you sincerely.
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